SEO News & Updates
Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks

Google’s New Form Helps Businesses Report Negative Review Extortion Scams
With Negative Review Extortion Scams on the Rise, Google Urges Businesses to Use Its New Reporting Form Google has rolled out a dedicated reporting form to help businesses fight back against the growing problem of negative review extortion scams. The

Is AI Search SEO Distracting Marketers from Bigger Opportunities Like YouTube?
Is AI Search SEO Leaving Bigger Opportunities Behind? A recent episode of the Ahrefs Podcast has sparked a timely discussion about the current state of AI-driven SEO and how marketers might be overlooking more valuable opportunities in pursuit of AI

Google Introduces Query Groups in Search Console Insights to Simplify Search Data Analysis
Google has announced a major update to Search Console Insights, introducing a new feature called Query Groups that uses AI to organize similar search queries into clusters. This update, revealed in a Google Search Central Blog post published on October

Google Removes More Structured Data Types and Search Features to Simplify Results
Google has announced another round of structured data and feature removals from its search results as part of ongoing efforts to simplify the user experience. Google’s John Mueller shared the update on the official Google Search Central Blog, stating that the company

Google AI Overviews Led 61% Drop in Organic and 68% Drop in Paid CTRs Across Search
A recent study by Seer Interactive has revealed a significant decline in click-through rates (CTRs) for both organic and paid search results, especially in informational queries featuring Google AI Overviews. According to the data, organic CTRs for these queries dropped

Google Warns Against Relying Too Much on SEO Audit Tool Scores
Google has issued a warning about relying too heavily on SEO audit tool scores, urging SEO professionals to focus more on site-specific context when performing technical audits. Martin Splitt, a member of Google’s Search Relations team, shared these insights in

Sam Altman Discusses Potential Ads on ChatGPT and OpenAI’s Monetization Plans
OpenAI CEO Sam Altman recently shared insights into how the company might eventually monetize ChatGPT, suggesting that while traditional pay-to-rank advertising isn’t part of the plan, some form of ads could appear in the future. In a recent interview, Altman

Google Begins Rolling Out AI-Powered Agentic Booking in Search Labs
Google has started rolling out agentic booking capabilities within its experimental AI Mode in Search Labs, giving users the ability to find and book restaurant reservations, event tickets, and wellness appointments directly through AI-assisted search. The limited rollout is currently
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